Branding
Connecting with your customers
Branding is essential for any business, because it shapes how customers perceive your company and sets you apart from competitors.
A strong brand builds recognition, trust, and loyalty—key factors in attracting and retaining customers.
My goal is to help small businesses stand out in competitive markets and build lasting connections with their customers.
- Showcase your brand's personality
- Stand out from competitors
- Connect with your target audience
Branding Approach
My branding focus is creating strong, memorable brand identities that resonate with target audiences and drive growth.
From logo design and brand messaging to visual identity development and marketing collateral, I work closely with each client to ensure their brand reflects their values, vision, and voice.
- Comprehensive brand strategy
- Identity & core messaging development
- Open communication & feedback throughout the process
Meet Caroline
I’d like to introduce Caroline, my partner for brand services. Caroline’s passion is collaborating with clients to develop strategic brand identities that communicate their personality, articulate their vision, and help tell their story.
Getting Started
The brand package delivers a unique brand identity and the tools you need to be cohesive across platforms.
To learn more about the branding process, please feel free to contact me, and we can get started with an introduction!
All branding services include:
- Brand discovery consultation
- Color palette curation
- Typography curation
- Logo system
- Brand elements curation
- Collateral item
- Social media graphics
- Brand style sheet
Pricing
Starter
Best for brand new businesses-
Up to 5-page WordPress site
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Basic on-page SEO setup
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Mobile responsive design
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Contact form
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Web compliance review (ADA + privacy)
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30-day post-launch support
Growth
Best for established businesses-
Up to 10-page WordPress site
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Full SEO audit + on-page optimization
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Branding refresh (logo, colors, fonts)
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Social media profile setup / review
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Google Business Profile optimization
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Web compliance review (ADA + privacy)
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60-day post-launch support
Premium
Best for full rebrands or e-commerce-
Unlimited pages + Shopify/WooCommerce
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Full branding suite (logo, brand guide)
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Full SEO strategy + content
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Social media strategy + content
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Google Business Profile optimization
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Email marketing setup (Mailchimp, etc)
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Web compliance review (ADA + privacy)
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90-day post-launch support
Monthly Retainer Plans
Maintenance
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Site updates & edits
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Security & plugin updates
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Monthly analytics report
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2 hours technical support
Visibility
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Everything in Maintenance
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Ongoing local SEO work
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2 blog posts or pages per month
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Google Business management
Full Presence
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Everything in Visibility
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Social media management (2 platforms)
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Monthly email campaign
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Ad management + reporting